This truly is a little thing: This whole ice bucket challenge for ALS awareness and donation. I appreciate the 21st century way of marketing, but it's starting to wear on me. Last weekend my facebook feed was littered with videos of friends dumping water on their head. It also sounded like do it in 24 hours OR donate. That can't be the point arseholes. Now, it's every celebrity under the sun. At least they've articulated that a donation is in order - DUH. I liked GW Bush's
https://www.facebook.com/photo.php?v...type=2&theater
Really, I need to reach out to the Alzheimer's Association and help them brainstorm a good social media campaign. ~5 Million have that disease. ~30K have ALS. Crass, but it's a little thing that pisses me off today.